Injustice has been happening in society since the beginning of time. Within the last three years, we have seen our society react in protests, shut downs, and social media black outs. This growing mistrust leads us into a difficult time for Spring/Summer 2015 in having to constantly watch our backs and wondering if opportunities are just too good to be true.
Faith Popcorn, CEO of BrainReserve-futurist-and my trend hero- helps us understand these trends alittle bit better through her catchy definitions.
Popcorn’s theory of “Atmosfear” really drives into the uncertainty of our society. Very often do we find ourselves trying to complete simple daily tasks such as going to the mall or just driving without us thinking, “What if something went wrong?”
Popcorn’s trend “Icon Toppling” goes hand-in-hand with our society standing up for ourselves and speaking out. Not only are we having anxiety about everyday tasks, but also now we are questioning our trust in everyone and everything we come across. Because of the tarnished reputations that are being broadcasted, our society is questioning the trust in forms that are here for our protection.
All of this mistrust, anxiety, and constant fear--leads our fashion to be on our toes and ready for whatever battle is brought before us. With military and army attire influences, we see a strong color palette of navy, light moss, barely beige, and of course--black. We will also notice over-sized, over-done detailing and a tired, distressed fabric choice.
Marc Jacobs "Ready To Wear" S/S 2015
Greg Lauren "Ready To Wear" S/S 2015
Jacobs and Lauren's Ready To Wear S/S line both embody societies mistrust and anxiety in their lines that portray our combative fashion sense. My Advice: Be Ready To Kick Some Fashion A**!